Archive for the ‘The Uniform Business’ Category

Quality Uniforms vs. Economy Uniforms

Tuesday, February 17th, 2009

With the nation’s economy in a full fledged recession I have noticed that our customers are necessarily more price conscious then ever. With school budgets being squeezed, even at the collegiate level, and independent teams having a near impossible time raising money or finding a sponsor it is indeed a challenging time.

Particularly for a company like ours, who prides itself on manufacturing top quality products regardless of cost, it presents an interesting dilemma. When dealing with a cash-strapped customer what do we do? Should we “cheapen” our product to get a sale? Should we use less expensive (yet less quality) fabrics in the construction of our uniforms? That would be an easy way to get the price down. Should we take some shortcuts when sewing our products or maybe be a little stingier with our cuts? After all, we cut all of our products big anyway. Nobody would notice if a couple inches were missing; would they? Well, we would. (more…)

Not So Mainstream Sports Uniforms

Tuesday, December 30th, 2008

As manufacturers of high quality, custom-made athletic uniforms we are accustomed to doing a majority of our business in the so called “major” sports. By that I mean baseball, basketball and football. Certainly, soccer and sometimes lacrosse have become quite popular as well; particularly in certain areas.

Wrestling Is More Popular Than We Thought

I am still amazed however by the popularity of non “mainstream” sports. This year in particular we have sold an enormous amount of wrestling uniforms. Much of this business is a result of increased efforts on our part to improve the wrestling section of our website. Admittedly, we are getting a tremendous amount of e-mails and phone calls as a result of this. The number of young people participating in this sport is quite remarkable; particularly in the Midwest.

Wrestling teams typically buy singlets to compete in; they also require accessory items like warm-up suits, shorts, t-shirts and sometimes even team jackets. A normal college or high school team might buy (more…)

Vintage Baseball Uniforms – A New Trend

Tuesday, November 18th, 2008

As a manufacturer of custom made baseball uniforms and a long time coach and fan of the great game of baseball there is a movement afoot that I find very interesting. Our company has been approached several times in the last year or two about manufacturing “vintage” style uniforms; like those worn by baseball players in the late 1800s.

Apparently this is not just a phenomenon but a growing movement in the US. There are sanctioned leagues and organizations whose members must at least dress like the “old time” players and in some cases even use the authentic equipment and original rules. As I have researched this I can assure you that baseball is a much different game when played with this inferior equipment and with the rules that the game was originally played with. I would actually love to see some of the young men that I coach give this game a try with equipment and uniforms like the ones I describe. I have a feeling that I would hear a lot less complaints about (more…)

Baseball Uniforms – Button-down & Pull-over Tops & Pants

Thursday, November 13th, 2008

Here’s a quick post to announce a new section of our website. We recently split our Baseball Page into multiple pages and created a new sub-section of the site, just for baseball. The baseball sub-category contains pages specific to each of the different parts of a baseball uniform. We have created a page for each of the following baseball uniform components.

We hope to add additional components to the baseball section of our site in the future. So if you have any suggestions on what else we should include in the baseball section or would just like to provide us with some feedback on our new structure, please feel free to add a comment or email us with your thoughts.

Athletics in a Down Economic Market

Wednesday, October 29th, 2008

I have been asked more and more this year, particularly in the last several weeks, if the lousy economy and all of the depressing financial news has affected our business. As the President of a company that manufactures athletic uniforms you would think that like most other businesses the answer would be a resounding yes. That is not really the case however. Our business is stable and even up in many areas.

As I consider this phenomenon it has occurred to me just exactly how (more…)

Sports Uniforms Enhance Performance

Tuesday, September 23rd, 2008

Can the design of an athletic uniform and the fabric that it is constructed of actually affect an athlete’s performance? I don’t think that there is any doubt anymore that the answer to that question is yes; maybe in subtle ways but still yes.

The first and most obvious aspect of a uniform is the material that it is made of. Today, lightweight, comfortable and breathable fabrics are in. Heavier weight, bulky and uncomfortable materials are out. This is particularly true in many of the “secondary” sports but is even gradually taking place in “mainstream” sports like football and baseball. Even the “old school” coaches in those sports are realizing that athletes can perform better when they (more…)

Athletic Uniforms Are Complicated! We Make It Easy.

Tuesday, September 16th, 2008

Over many years in the custom athletic uniform business, our jobs as salespeople have transformed into more of a consultancy. Gone are the days when our customer service people speak to a customer, he or she orders item A, and we produce and ship the order. Not so long ago we offered only a handful of fabrics, basically two methods of uniform decoration and most importantly; just several dozen different styles.

We Now Support Thousands of Uniform Styles

Boy have things changed. (more…)

Sublimated Athletic Uniforms – Lighter & Just As Durable

Friday, September 12th, 2008

Uniform Characteristics Have Evolved Over Time

When speaking with a customer the other day it occurred to me how our customer’s perceptions have changed over the years regarding custom athletic uniforms. Not so long ago, when showing samples to a potential customer, it was not uncommon at all for that customer to ask if we had anything “heavier” available. “Heavy” meant quality and durability and was considered just plain better at that time.

In addition to selling the heaviest, most durable fabrics that we could source we would take a similar approach when decorating them. When screen-printing, we would purposely apply as heavy a deposit of ink as was feasible in an effort to further promote that heavy, quality look. Likewise, with tackletwill (sewn-on lettering) we would use the heaviest, professional grade twill and actually still do till this day.

Optimal Athletic Performance is a Driving Force

With the popularity of apparel from companies like Under Armour however our uniform customers are now asking us for just the opposite. “Do you have anything lighter” is something we now hear frequently. I have even had customers tell me . . . (more…)

Football Jersey’s, Staff Apparel and Everything In-between

Wednesday, August 27th, 2008

To those of us in the athletic uniform business this is a very challenging time of the year. In some years, upwards of 25% of our annual business can be due for delivery within this 30 day time period. While the rest of world is seemingly throttling back in anticipation of the long Labor Day weekend the employees of our company are scrambling in the impossible task of trying to keep all of our customers happy.

Everyone is scrambling to push out orders!

Everyone is scrambling to push out orders!

With back to school comes football, men’s and women’s soccer, field hockey, men’s and women’s volleyball and other (more…)

Baltimore’s Baseball Uniforms Get Out-of-Town Identity

Thursday, July 31st, 2008

Our local baseball team, the Baltimore Orioles, has finally done the right thing concerning the name on their away uniforms. For years, the Orioles have been one of the few major league teams that don’t show their city name on their away jerseys. The thinking was, so we were lead to believe, that a sizable portion of the fan base viewed the Orioles as a “regional” team and having “Baltimore” on the front of the baseball uniforms may alienate fans in the surrounding areas who don’t consider themselves from Baltimore.

The Nonsense

This was nonsense of course. A good, quality, well-marketed professional sports franchise will attract fans from hundreds of miles; regardless of the name that’s on the front. It took several years after the Nationals began playing in Washington for Orioles management to realize that they were actually alienating their core fans. In an effort to reinvigorate their once impressive attendance, the Orioles brass is now (more…)